Funnel Conversion Analyzer
Step-by-step conversion rates for a funnel.
Runs in your browser. Nothing is uploaded — your input is processed on this device and discarded when you close the tab.
Funnel Conversion Analyzer
How to use this tool
- Enter the number of visitors, then signups, then purchases for the same period.
- Press Generate to see each step rate and the overall rate.
- Use Load sample for 10,000 visitors, 1,000 signups and 100 purchases.
Worked example
10,000 visitors to 1,000 signups is 10.00%; 1,000 signups to 100 purchases is 10.00%; overall conversion is 1.00%.
What this tool does not do / Limits
This is an analysis of counts you enter, not financial advice. It assumes each later count is a subset of the earlier one in the same period, and it does not explain why people drop off or predict future conversion.
Frequently asked questions
Which step is the weakest?
Compare the two step rates: the lower one loses the larger share of its own stage, so that is usually where to look first.
Can purchases exceed signups?
Not in this funnel model, because a purchase is counted after a signup; if your flow differs, enter the stages that actually follow each other.
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